Contadina — Breakfast

Established in the Italian Tradition

EST
2025

Contadina

Colazione — Breakfast

Food that comes from somewhere.
A table worth sharing.

Open Daily · 7am – 2pm

Sezione Prima

Le Uova

The Egg Dishes

Sezione Seconda

Gli Aggiunte

Add-Ins & Fillings — for La Tasca & La Frittata

Sezione Terza

Il Pane

Bread, Toast & Butter

Sezione Quarta

I Dolci

Morning Sweets

Sezione Quinta

Il Caffè

Coffee & Oils

Brand Identity

L'Identità

Visual Standards & Brand Voice

Brand Identity System

Contadina

Color Palette

Contadina Red
#C8282A
Dark Roast
#1A1008
Aged Cream
#F5EFE0
Ochre
#D4892A
Olive Grove
#2A5C3F
Paper
#EDE5D0

Typography

Display / Headline — Playfair Display Black

Contadina
Food that comes from somewhere.

Section Headers — Barlow Condensed ExtraBold

Le Uova · Il Pane · I Dolci

Body Copy — Barlow Light

Two eggs scrambled low and slow with Pecorino Romano and a generous crack of fresh black pepper. Served with rustic toast and arugula salad.

Brand Voice

Generous
We don't measure. We pour. We pile. We give more than expected.
Honest
Good ingredients, named directly. No pretense. No flourish for flourish's sake.
Convivial
Breakfast is communal. The table belongs to everyone. Strangers become regulars.
Rooted
Italian soul. American confidence. We know where we come from and we aren't precious about it.

The One Rule

No balsamic vinegar.
Not on the menu. Not in the kitchen.
This is non-negotiable.

The Philosophy — Three Words

Abbondanza
Abundance
Semplicità
Simplicity
Convivialità
Togetherness

Contadina

The morning meal is the most honest meal. No pretense. No performance. Just good people, good eggs, and a table worth sharing.

Open Daily · 7am – 2pm · No Reservations